Showing posts with label new product development. Show all posts
Showing posts with label new product development. Show all posts

Tuesday, June 19, 2007

Sick Sigma?



A must read is Business Week from June 11, 2007. It's all about the adverse impact of Six Sigma on the renowned innovative culture at 3M. In a nutshell, when measurement and metrics are paramount, they begin to drive behavior focused not on innovation, but that which best optimizes what is being measured. It is an example of "the scientific effect" gone Frankenstein.


Find a copy and read it. Some gems:


"[4 1/2 years after GE & Six Sigma trained James McNerney departs] abruptly ... his successors face the challenging question: whether the relentless emphasis on efficiency had made 3M a less creative company."


"When these types of initiatives become ingrained in a company's culture, as they did at 3M, creativity can easily get squelched. After all, a breakthrough innovation is something that challenges existing procedures and norms."


"Invention is by its very nature a disorderly process." [says current CEO George Buckley] who has dialed back many of [his predecessor's initiatives]. "You can't put a Six Sigma process into that area and say, well, I'm getting behind on invention, so I'm going to schedule myself for three good ideas on Wednesday and two on Friday. That's NOT how creativity works."


" ... Once bloated U.S. manufacturers have shaped up and become profitable global competitors ... [so now] the onus shifts to growth and innovation, especially in today's idea-based, design-obsessed economy. While process excellence demands precision, consistency, and repetition, innovation calls for variation, failure, and serendipity."


"Six Sigma is plainly a euphemism for cost cutting."


Of Bob Nardelli of Home Depot, "Facts are friendly was a favorite mantra of his ... The bottom line of Nardelli's tenure: Profitability soared, but worker morale drooped, as so did consumer sentiment. Home Depot dropped from first to worst."


"The term [Six Sigma] gives me an allergic reaction."


Art Fry -- developer of Post-It Notes: " Innovation is a numbers game . You have to go through 5,000-6,000 raw ideas to find one successful business." -- "Six Sigma would ask -- why not eliminate all that waste and just come up with the right idea the first time?" [I think some consultants like 'DH' might like this attitude -- or pander to this C-Level bias to sell his pricey ideation services, but I think this sucks.]


Okay, I'm finished. Please read the article and share it with your clients, colleagues and bosses. It's a must.


Doug Stevenson
The Innovise Guys


Monday, March 5, 2007

Honoring Our Guests on Our 1st Anniversary



Just over a year ago, Gregg Fraley and I met with my friend and podcast pioneer Heidi Miller (http://www.heidimillerpresents.com/) in my loft in a former Gothic church built in 1886 in Chicago, which served as the "international headquarters" for All Creation. After an hour of perfunctory, but lucid instruction from the ever-helpful Heidi, Gregg fired up his Mac Book, and in the spirit of improvisation -- in the spur of the moment -- we were recording our inaugural podcast. A week later, we huddled, pale-ale-palliatives in hand, in Gregg's office in his Lincoln Park lair to record podcast # 2 and we were off and running. It's been a great first year and we'd like to thank our loyal, occasional or even accidental listeners for checking us out. So too, would we like to thank our remarkable array of enlightened and entertaining guests, who gamely and enthusiastically joined in the fun. They include:


Steve Shapiro (http://www.goalfree.com/)
David Horth (http://www.ccl.com/)
and Doug Hall (http://www.doughall.com/).

Thanks, thanks, thanks again to you all for greatly enriching the content and scope of The Innovise Guys' podcasts -- and here's to "what's next"!
Doug Stevenson for The Innovise Guys